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| Transaction cost theory refined Ungruhe, Markus |
| Main title | Transaction cost theory refined |
| Subtitle | theoretical and empirical evidence from a business-to-business marketing perspective |
| Author | Ungruhe, Markus; Kreis, Henning; Kleinaltenkamp, Michael |
| No. of Pages | 24 S. |
| Series | Discussion paper / School of Business & Economics ; 2010/21 : Economics |
| FU dept. or institution | Department Business and Economics |
| Other affiliation(s) | Marketing Department |
| Year of publication | 2010 |
| Documents | pdf-Datei
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| Keywords | new institutional economics; risk; uncertainty; asset specificity |
| Classification (DDC) | 650 Management and auxiliary services |
| Type of document | Monograph, text |
| Media type or format | Text |
| Abstract | |
| Language | English |
| Terms of use | Nutzungsbedingungen |
| Identifier | 978-3-941240-33-9 (ISBN) |
| Statistic | |
| Static URL | http://edocs.fu-berlin.de/docs/receive/FUDOCS_document_000000006722 |
| Created at | 06.10.2010 - 10:26:51 |
| Last changed | 19.03.2013 - 11:55:15 |
