Can ignorance beat the resource-based view?
Powalla, Christian ;  Bresser, Rudi K. F. ;  Institut für Management <Berlin, Freie Universität>

Main titleCan ignorance beat the resource-based view?
Subtitlecomparing the VRIO-framework to the recognition heuristic
AuthorPowalla, Christian
AuthorBresser, Rudi K. F.
InstitutionInstitut für Management <Berlin, Freie Universität>
No. of Pages12 S.
Series Discussion papers in strategic management; 2007/3
Classification (DDC)330 Economics
AbstractDecision-making heuristics are widely used in different economic and non-economic contexts to yield a good solution with an acceptable problem-solving effort. This paper presents the main features of an experimental research project to analyze the effectiveness and efficiency of selected heuristic techniques, which can be used to facilitate and improve the strategic decision-making process. The resource-based view and modern, psychologically inspired decision-making theory provides the theoretical basis for the study.
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FU DepartmentDepartment Business and Economics
Other affiliation(s)Institut für Management
Year of publication2007
Type of documentBook
Terms of use/Rights Nutzungsbedingungen
Created at2008-08-06 : 09:41:43
Last changed2015-01-22 : 04:41:14
Static URLhttp://edocs.fu-berlin.de/docs/receive/FUDOCS_document_000000000580